Hi, I’m Kelly, the person behind Fog & Fable.

I started this little shop because I needed a slower way of living — something that helped me stay connected to the seasons instead of running on deadlines and burnout. I’ve spent most of my career in brand and content, building other people’s worlds, but this is the one that feels most like home.

Fog & Fable is where I collect the things that make life feel a bit more intentional: moon-phase prints, seasonal art, and small ritual objects for everyday life. Every piece is designed to honour the rhythm of the year — the bright moons, the quiet turns, the foggy in-betweens.